Italian luxury fashion house Dolce&Gabbana has announced a collaboration with NFT project inBetweeners and marketplace UNXD to release a new NFT collection.
The collection includes 2,000 NFTs that combine art and fashion.
NFTs include bear characters from the inBetweeners collection, each recreated and dressed in Dolce&Gabbana fashion garments, with 21 original traits specifically drawn by world-renowned artist GianPiero D’Allesandro.
NFT holders may redeem their digital collectible at a later date for one of 21 IRL products reimagined from Dolce&Gabbana’s vault, including t-shirts, sweaters, jackets, knitted hats, and more.
The Allow list for the collection was released on OpenSea and ended on December 13, while the public mint is still active. Each NFT costs 0.88ETH, or roughly $1,135.
This is not Dolce&Gabbana’s first effort into the NFT market. In June, it announced a collaboration with UNXD to launch the DGFamily NFT community, a mix of experiences and rewards accessible through the purchase of a DGFamily Box NFT.