Capital One, the American bank holding company specializing in credit cards, auto loans, banking, and savings accounts, has filed three trademark applications for its name “Capital One,” the slogan “What’s in your wallet?”, and its boomerang logo, expressing its intention to enter the metaverse and the world of non-fungible tokens (NFTs).
According to the trademark applications submitted to the UPSTO, the company aims to provide:
- NFTs and NFT-backed media;
- Metaverse banking and financial services;
- Metaverse travel agency services;
- Virtual credit cards;
- Virtual café and arena services;
- Metaverse business transaction software.
The news was shared yesterday via Twitter by trademark attorney Michael Kondoudis.
Capital One Financial has filed 3 trademark applications indicating plans for— Mike Kondoudis (@KondoudisLaw) June 6, 2022
▶️ NFTs + NFT-backed media
▶️ Metaverse banking + financial services
▶️ Metaverse travel services
▶️ Metaverse business software
▶️ Virtual credit cards#NFTs #Metaverse #Web3 #Cryptocurrency pic.twitter.com/GHWtKwcEjq
The metaverse and NFTs are gaining popularity, with more and more trademark filings coming through and encompassing all sectors.
The financing sector is no exception. For example, Mastercard has been very active in the world of cryptocurrencies and NFTs. In April, it filed trademark applications to enter the metaverse and embrace NFTs. Last year, it released crypto-linked payment cards in Asia Pacific, and in January it partnered with Coinbase to enable users to purchase NFTs with their Mastercards.