CULT&RAIN, the first Web3-born luxury fashion company, is launching “CULTR WORLD,” a fully interactive party and metaverse shopping experience, at Outernet London, a new immersive culture, music, and media district in the heart of London, UK.
Users can take part in the virtual experience by selecting one of four avatars designed by CULT&RAIN. Users may then customize their avatar’s outfit by selecting from a digital array of luxury shoes and Varsity Jackets from CULT&RAIN’s Genesis and Drop001 collections.
Welcome to CULTR WORLD, our vision of a #metaverse that represents the elegance of luxury #fashion and the spectrum of #culture, creating a virtual social shopping experience built by our frens at @SwivelMeta. 🌐⚒️👽 pic.twitter.com/kSKtnHjilC— CULT & RAIN (@cultandrain) July 11, 2022
The CULTR WORLD metaverse has a CULTR LOUNGE, where users can socialize, meet other users, and eventually attend events and parties.
Users can also visit CULTR SHOP, a digital shopping experience where they can buy NFTs from the Genesis, Drop001 (and future) collections, luxury physical sneakers, digital fashion collections, and “click and collect” a POAP (a proof-of-attendance NFT badge) that grants them a free and exclusive future airdrop of a digital wearable.
On July 27th, a high-profile web3 DJ will stream live from New York in a 2-hour set for all virtual guests, while the metaverse party will be replicated and streamed live for live-in-person event-goers who will celebrate alongside virtual event-goers.