Gap has made another advancement in the world of non-fungible tokens (NFTs). Following the announcement, the well-known clothing brand is now formalizing its partnership with DOGAMI, a one-of-a-kind play-to-earn blockchain pet game based on complete ownership of 3D NFT pets, for the release of exclusive pet-themed NFTs.
The dogs will be clothed in Gap-branded outfits (jackets, caps, sweaters, and more) for this collaboration, making them one-of-a-kind.
Chillin' in the backyard 🌞 pic.twitter.com/vmcZzyjqgK— DOGAMÍ (@Dogami) July 21, 2022
DOGAMI players will be able to bid on and use the NFTs in three-item bundles to boost their game performance and barking privileges.
Beginning July 27th, the NFT drop on the DOGAMI website will be restricted to Gap Threads NFT holders for 24 hours. They will thereafter be open to the entire public.
The DOGAMI drop grants access to Gap fans who enjoy mobile AR games and dogs. As the firm expands its offerings, it adds value to its core Gap Threads NFT holders. Once a brand has experimented with NFTs, the next stage is to generate Web3 loyalty and momentum.