Fischer Sports, an established winter sports equipment company, is commemorating its 100th anniversary by venturing into the realm of non-fungible tokens (NFTs) with the release of the “100 Years NFT Ski-Bundle,” a limited edition offering comprising 100 units.
Included in this bundle is a specially crafted RC4 ski, incorporating the latest racing technology from Fischer’s racing department, tailored for the needs of professional skiers. Accompanying the physical ski is a corresponding NFT, titled “100 Years NFT,” accessible on Fischer Sports’ official website through a dedicated page.
Priced at 1,924€ (approximately $2,075), the NFT is minted on the Solana blockchain, and interested buyers need to create an account in the Phantom wallet to buy it. Acquiring the NFT grants holders the right to receive the physical 100 Years Ski at no extra cost.
Delivery of the physical ski is slated to start towards the end of October 2024, strategically timed just before the upcoming ski season.
This initiative aligns with the broader trend of integrating NFTs into the sports industry. Various sports brands, organizations, teams, and individual athletes have embraced NFTs as a means to connect with fans and offer exclusive experiences.
For instance, in 2022, snowboard brand Kemper introduced its NFT collection on the SIMBA Market’s NFT marketplace. Additionally, in 2023, Mizuno unveiled its inaugural NFT collection, focusing on three sports: judo, football, and running.
While 2023 didn’t witness the same NFT surge as the booming years of 2021 and 2022, 2024 has started on a positive note, with optimistic projections for the sports NFT market. According to a report by Market Decipher, the sports NFT market size is forecasted to reach 41.6 billion by 2032.
