KEY POINTS
Leading cryptocurrency payment provider MoonPay has launched a new platform to help businesses enter the Web3 space.
The platform offers tools for businesses to create and authenticate wallets, connect NFTs for tickets and coupons, and enable on-chain memberships.
Additionally, it provides tools for creating storefronts, offering free claim experiences for digital goods, and APIs for minting and airdropping tokens. Businesses can also add token-gating authentication to their projects.
MoonPay’s payment infrastructure will power checkouts, supporting crypto wallet-free purchases with credit and debit cards. The MoonPay Checkout already supports over 30 blockchains, including Ethereum, Polygon, Solana, and BNB.
This initiative aims to expand MoonPay’s reach to more businesses. The company has already worked with global brands such as Adidas, OpenSea, Gucci, and Mastercard to enhance their Web3 experiences.
In December 2023, MoonPay launched an NFT checkout feature that allows users to complete purchases in four clicks. In April 2024, the company partnered with Coinbase’s Ethereum L2 blockchain Base to simplify NFT transactions.
These moves are part of MoonPay’s broader strategy to explore new Web3 avenues. In October 2023, MoonPay partnered with Mastercard to explore Web3 marketing opportunities, focusing on experiential marketing and redefining customer engagement in the digital era.
Founded in 2019, MoonPay has quickly become a leader in the Web3 space. In 2022, the company attracted $87 million in investments from more than 60 influential individuals and organizations in the music, sports, media, and entertainment industries, including Paris Hilton, Jason Derulo, and Justin Bieber.
