Geojam, a cryptocurrency app that has gained support from the renowned Mariah Carey, has recently formed a partnership with the prominent Hollywood agency WME.
This collaboration with WME will provide Geojam with valuable opportunities to enhance its features and secure brand deals for the platform. Additionally, it will open up avenues for creators to engage with their fans in innovative ways.
Geojam, launched in 2020, is a trailblazing social media platform that harnesses the power of blockchain technology and DeFi (Decentralized Finance). It incorporates AI-generated prompts to guide users and artists in creating and sharing content, fostering interactions within the community.
Mariah Carey joined Geojam in 2020 as the company’s Executive Advisor. Her involvement extends to actively fostering artist partnerships and utilizing her creative talents to drive innovation and growth for the platform.
Over the years, Carey has demonstrated her keen interest in Web3 technologies. In June 2022, she introduced a non-fungible token (NFT) ticket, offering fans a chance to meet her and accompany her on a private flight to New York.
In December 2022, Carey unveiled “Mariah Carey’s Winter Wonderland” metaverse experience on the popular gaming platform Roblox. This immersive experience included a holiday-themed treasure hunt, challenges, exclusive virtual item drops, a virtual store, and even a virtual concert performed by Carey herself.