Grace O’Malley, the renowned Irish whiskey brand, has unveiled a collection of non-fungible tokens (NFTs) blending the realms of whiskey and art.
The collection showcases 13-year-old Amarone grain Irish Whiskey, with each bottle individually hand-painted by KinMx, a talented artist based in Dublin.
Originating from a mural titled “The Grace,” paying tribute to Ireland’s “Pirate Queen,” Grace O’Malley — the artwork from which the collection is inspired — was initially displayed on the side of a building on Aungier Street, Dublin. However, local authorities ordered its removal after just three weeks.
Undeterred, KinMx recreated the masterpiece across a canvas of 501 Grace O’Malley Whiskey bottles.
Numbered individually from 1 to 501, each bottle is now available for purchase as an NFT on the Metacask platform — a marketplace specializing in digital ownership of alcohol-based physical assets.
Priced at $450 per bottle, buyers receive not only the NFT but also the corresponding limited edition bottle of 13-year-old Amarone Grain Irish Whiskey. Additionally, each physical bottle is equipped with NFC technology, allowing owners to verify digital ownership and the authenticity of their bottle.
This move mirrors a growing trend in the spirits industry, where brands leverage NFTs to augment customer experiences and reinforce product authenticity.
Previously, Monkey Shoulder Whisky was sold as an NFT on the Blockbar NFT marketplace in collaboration with Bored Ape Yacht Club (BAYC) in May. Similarly, last year, Ardbeg Fon Fhòid whisky made its mark in the NFT space by being sold on BlockBar, with each NFT corresponding to a physical bottle.