Apple has introduced Victoria VR, a virtual reality (VR) and innovation company, as the first gaming metaverse app to be included in its recently launched Vision Pro VR headset.
Victoria VR: An Overview
Launched in 2021, Victoria VR is a platform that facilitates the connection between games, decentralized applications, and various virtual realities.
Victoria VR stands out as the “first Blockchain-based MMORPG in Virtual Reality with Realistic Graphics,” built on Unreal Engine.
Victoria VR operates on a unique model where assets acquired in-game or generated by users directly are registered as non-fungible tokens (NFTs). These NFTs enable users to trade assets both within and outside the platform.
Victoria VR Token Soars +53%
Upon the announcement of its launch on the Vision Pro VR headset, the Victoria VR token, governing its metaverse world, experienced an impressive surge of +52.69% in the past seven days, reflecting a bullish sentiment among holders. The token’s trading volume in the last 24 hours increased by +22.23%.
Apple’s Vision Pro Success vs. Meta’s Meta Quest 3 Challenges
Apple’s Vision Pro VR headset, officially released on February 2, 2024, has gained notable traction in the market with reported sales exceeding 200,000 units, each priced at $3,499.
This success stands in stark contrast to Meta’s Meta Quest 3, priced at $499.99 — an 85% lower cost than Apple’s offering.
Meta recently disclosed its financial report, showcasing mixed results. While its metaverse arm, Reality Labs, generated over $1 billion in Q4 sales, the company faced a significant operating loss of $4.65 billion.
Meta’s financial challenges may be contextualized within the broader landscape of the VR/AR market, which endured a challenging year in 2023. Sales in the VR/AR market plummeted by 40%, painting a complex picture of the industry’s dynamics.