The Professional Bowlers Association (PBA), the foremost governing body for professional ten-pin bowling in the United States, is making waves in the industry with the launch of the PBA LBC Awards, a groundbreaking program that incorporates non-fungible tokens (NFTs) as rewards.
Designed to reward bowlers’ achievements, the PBA LBC Awards will offer a range of unique features — including blockchain-backed bowler certification and a cutting-edge marketplace for digital collectibles.
The program will be implemented in two separate phases, each offering unique opportunities for bowlers to earn recognition and reap the benefits of their accomplishments.
During the first phase, participants in the PBA LBC Awards will have the chance to earn exclusive digital awards for reaching significant milestones in their bowling journey. These digital awards can be showcased and shared on various social media platforms through a dedicated digital marketplace powered by the Avalanche blockchain.
Moving into the second phase, the PBA will introduce a revolutionary points-based system. Besides earning digital awards, bowlers will accumulate points for each achievement they unlock. These points will hold tangible value, as they can be redeemed for exclusive offers and exciting prizes, further enhancing the overall experience for participants.
The development of the PBA LBC Awards program was made possible through a collaborative effort between the PBA, Layer 3 Labs, a leading software company specializing in Web3 applications and digital marketplaces, LeaguePals, a cloud-based league management platform, and AVA Labs, the driving force behind the development of the Avalanche blockchain.
With this innovative program, the PBA is redefining how rewards and recognition are bestowed upon bowlers, embracing the transformative potential of NFTs and blockchain technology to create an engaging and immersive experience for the bowling community.