Disney has created its first official range of non-fungible tokens or NFTs, following in the footsteps of some of the world’s most famous brands, including Coca-Cola and Nike.
Disney, in collaboration with digital collectible company VeVe, released a collection called “Golden Moment”. It features some of Disney’s most beloved characters and stories.
In celebration of @DisneyPlus Day, join us for a week of Golden Moments!— VeVe | Digital Collectibles (@veve_official) November 5, 2021
Customers in select markets who first purchase an NFT from the collection will also receive 3 or 12 months of Disney+ courtesy of VeVe. Terms apply: https://t.co/DayfDrASJQ#DisneyPlusDay pic.twitter.com/sfLAicXjtm
The company released characters from its Pixar, Star Wars, Marvel, and The Simpsons works on 7 November.
All 18,666 Simpsons collectibles have already been sold out.
In honor of Mickey Mouse, one of the most famous and appreciated characters, Disney will release a dedicated NFT collection on Fri, 12 Nov at 12 PM PT.
Buyers can also purchase blind boxes. In this case, buyers will only know which collectibles they have received after a successful purchase.
“I only hope that we never lose sight of one thing, that it was all started by a mouse.” – Walt Disney— VeVe | Digital Collectibles (@veve_official) November 10, 2021
In celebration of @DisneyPlus Day, our final Golden Moment celebrates “Partners,” Walt & Mickey. Drops Fri, 12 Nov at 12PM PT.
A new era in which technology takes over is just beginning. The NFT trend is spreading everywhere, and small and big companies alike are embracing it.