TIME Studios, the Emmy Award-winning television and film production division of TIME, has announced a partnership with another NFT creator to develop an animated franchise as part of the company’s NFT efforts.
TIME Studios announced today its original children’s series based on “The littles” NFT collection, designed by creator and founder Wil Lee.
TIME Studios’ Kids & Family division will produce the series.
together we have built an amazing community + one that will continue to take @thelittlesnft to new heights!— thelittles (@thelittlesnft) March 10, 2022
we are honored to announce our official partnership with @timestudiosfilm & beyond excited for what’s to come…
catch us on the big screens 🤩📺https://t.co/sgZoHRp8mL pic.twitter.com/Q9neHdALYb
The littles is an NFT collection of 10,000 unique NFTs that are stored on the Ethereum blockchain. The art of each NFT is inspired by the creative vision with which Wil and his co-founder Cass Lee’s two-and-a-half-year-old daughter interacts with the world. Fun, inclusion, and humility are some of the values emphasized in the project.
“NFTs are allowing us the opportunity to work with diverse creators that cover a broad range of ages and world-views,” stated Maria Perez-Brown, Head of Kids & Family, TIME Studios. “Lee reaches into his experience as a young dad, navigating fatherhood while trying to balance a demanding career as an entrepreneur, and provides a wholesome experience through his characters that captures the magical way that young children engage with the world.”