Lenovo included the metaverse in its vision for the future of retail today at the NRF 2023 Retail Conference — a huge Expo exhibiting the most innovative retail solutions.
In recent years, there has been a surge in demand for self-services that blend digital experiences with traditional retail operations.
That explains why Lenovo is striving to deliver new retail-oriented solutions that provide clients with seamless experiences. Among them is virtual shopping in the metaverse — which can supplement existing retail experiences with virtual ones.
In that vein, Lenovo unveiled the ThinkReality VRX — a new all-in-one Virtual Reality (VR) headset geared for companies — last year, signaling the company’s commitment to virtual reality. The headsets aim to improve employee training and virtual collaboration efficiency.
Lenovo’s Web3 vision is reinforced by emerging and ongoing developmental technologies such as artificial intelligence (AI), which enables companies to provide more efficient digital customer support alternatives that can overcome common language barriers or access difficulties.
To help speed up that mission, Lenovo and its partners are now providing a rich ecosystem of ongoing innovation and technology to retail clients through the Lenovo AI Innovators program — which is helping to develop a wide range of fully immersive and intuitive retail solutions.