Leading global cybersecurity firm WIseKey has launched a new NFT service for luxury high–end and vintage watches.
WISeKey, founded in 1999, was the first company in the world to use dual-factor authentication and blockchain technology to secure luxury watches. The company currently protects over 2.5 million luxury watches.
Earlier today, the firm has announced the release of its NFT Marketplace WISe.ART, and it is now ready to launch its TrustedNFT.IO service for luxury high-end and vintage watches.
WISeKey’s NFT technology creates Watch Birth Certificates which are digital identities that can be converted into NFTs.
A Watch Birth Certificate is signed or ‘certified’ by a trusted authority and contains basic information such as the date and time of manufacture (birth), company (parents), and type of product.
The use of a digital identity throughout a watch’s lifetime allows it to be a “Trusted Object” of the Internet, prove its identity, and provide verifiable data.
This way, WISe.Art’s NFT design ensures that besides an authenticated and signed version of the digital asset, it also establishes an irreversible connection to the physical object and provides proof of ownership, provenance, and a set of contracts detailing future use and monetization.