With the pandemic era over, travel has returned, and it is going to be even better next year.
What’s more, according to a recent report from Booking.com, one of the largest online travel agencies, the metaverse will play a significant role in vacation planning.
According to the survey, which includes information from 24,000 travelers from 32 countries and territories, nearly half (42%) would, in fact, use virtual reality to plan their vacations in the next year.
This indicates that travelers are willing to explore new places in virtual reality before booking, with 39% eager to embark on a multi-day VR or AR travel experience.
Considering the development of VR devices, people will be able to explore destinations, take a virtual tour of top spots, find out more about them, and sense them (touch and smell) before deciding whether to take the trip.
As a result, those who are anxious about discovering something new or dealing with an unfamiliar place would experience less stress and are 47% more likely to travel to destinations they might not have planned on.
While the metaverse could help make the right vacation decision, it is still too early to say whether it will completely replace in-person experiences. Almost three-quarters (59%) say that a virtual experience is not enough to make them forsake their in-person trips.