The Home Depot, an American multinational home improvement retail corporation, has filed 24 trademarks for its name, logo, and popular brands to join the metaverse and NFT space.
According to the applications, which were filed with the USPTO on November 17, the company intends to provide:
- Home improvement goods for use in virtual worlds;
- Educational services in the field of home improvement and DIY projects in virtual reality and augmented reality environments;
- Online virtual platform for users to create virtual home improvement projects for entertainment purposes;
- Software for visualizing home improvement projects using augmented reality;
The news was tweeted earlier today by trademark attorney Michael Kondoudis.
This is not the first time a home improvement company has taken steps toward Web3. Last month, West Elm launched the “West Elm Home Design” metaverse experience on Roblox. In June, Lowe’s launched “Lowe’s Open Builder,” a storefront through which it offers virtual goods for use in the metaverse.