Metabloxz, a scalable and adaptable metaverse platform, has teamed with Kronans Apotek, one of Sweden’s major pharmaceutical chains, to create its first metaverse demo pharmacy.
The launch took place at Epicenter during SIME, Northern Europe’s leading strategic event on digitization.
Through this new initiative, the pharmacy chain wants to explore the possibilities for future e-commerce in the virtual world, with the aim to allow customers to enjoy a new type of purchasing experience. They will, in fact, be able to purchase pharmaceutical products and receive them directly at their doorsteps with the help of robots.
The test is conducted by Metabloxz and Kronans Apotek, both of which are determined to create a bridge between the physical and virtual worlds, as well as RobotMinds, which assists businesses in navigating everything related to service and social robots.
CEO and Co-founder of Metabloxz Jonny Youssef said: “It is an honor and a great pleasure to work with Linda Wakeham and Kronans Apotek to help them accelerate into the Metaverse with Metabloxz. I’m very impressed by their capability to go from idea to decision and delivery. Kronans Apotek is probably the first pharmacy that is exploring and launching in Metaverse and we are happy to be a part of their Metaverse journey”
Linda Wakeham, Head of PR Strategy at Kronans Apotek said: “We are convinced that the pharmacy of the future is about being able to offer the best possible service to customers in all channels. If it is in the metaverse, no one knows, but for us, it is important to be at the forefront of digital development and review how we can meet the needs of the future.”
