Dentsu International, a multinational media and digital marketing communications company, announced a collaboration with Microsoft.
The collaboration would result in the development of a metaverse space to assist companies in experimenting and innovating via the use of Web3 technology.
The newly built Dentsu and Microsoft spaces are located on the Dentsu campus, in “Moon Valley”, a digital twin of the moon created by HeadOffice.Space, the metaverse for productivity. The space was created with the intention of making it more accessible to more people and through any Web3-compatible device.
The Lounge, where brands can connect through their professional LinkedIn identities to recruit or connect with other brands and clients, is one of the virtual spaces available, as are Microsoft-dedicated spaces where people can learn about the functionalities and features of Microsoft products such as Microsoft Dynamics 365.
As a result of these metaverse spaces, clients and companies may gather for educational, business, and other objectives, establishing a virtual hub for all purposes.
Dentsu and Microsoft will release more details about the new virtual space in the following months, including a full demonstration at CES 2023.